Her to Hero - AAMI INSURANCE
Commercial
Working with real-people to front the Her to Hero campaign. Filming in Footscray Football Club in Melbourne. We used projections to show comments from social media channels when the AFL launched Women's Footy. The comments represent some of the silent hurdles women athletes entering the sport were faced with.
Director - Cassie De Colling
Agency - EDGE
Prod company - Hellofuture.tv
Producer - Emily Bull
Cinematographer - Adam Howden ACS
Projections - Kit Webster
Editor - Angelica von Helle
Sound Design - Peter McCorquodale "McCrocodile" Audio